First of all, it’s the best way to have a new client to find their own problems in the video.
As one of our clients said the other day: “as I watching the video, I’m getting pretty sure, that you guys can provide a solution to my problems too. Because it’s a quite similar situation”
And what do you need to have in a video like this? Basically 2 things: what was the situation like before our product, and what is it like now? A typical before/after video just in 2 minutes at most. I also recommend mentioning the reason they chose us.
And of course, the more testimonial video we have, the more credible we are. This is the miracle of the PR!
Unique ERP System
